Myth & Truth

Visual conception of the series, coversystem, design, layout und typesetting

Sisi, the Josephinum, Emperor Franz Joseph, the Lipizzans – Viennese icons that are well known even in hidden places at the back of beyond. This newly developed and designed series takes a fresh look at some of these icons – visually not like most of the books in the tourist shop around the corner, but more like a magazine reduced to the size of a paperback.

Derived from the narrow proportion of the book, the typography takes that on with the use of a classy yet powerful narrow typeface. Together with the extensible colour range the stringent, yet flexible typography and layout principles visually distincts this series of books.